Sunday, 6 January 2013

ASUS Unveiled A Slew Of Handhelds @ CeBIT

The latest range of handhelds from ASUS was made to captivate the user’sattention not merely by their mesmerizing good looks but also their totalexperience when in use. Designer cuts, touch screen capability, high speeddownloads, and unique and user-friendly interfaces built upon Windows Mobilesoftware are all present in this new lineup.

“We hear over and over again that people want just one phone for their life, andthat is what we aim to deliver with the Windows Mobile platform,” said ScottHorn, General Manager, Mobile Communications Business, Microsoft Corp. “Withthis latest, innovative range of Windows Mobile smartphones from ASUS, there issomething for everybody; whether for work or for play, these stylish deviceswill put the power of true mobility in the hands of consumers everywhere.”

“ASUS’ handhelds have been well received in North America and Asia Pacificregions, and continue to grow in popularity worldwide. With ASUS’ push into theEuropean mobile market well underway, ASUS looks poised to achieve great successin this high end market segment.” Said H C Hung, Head of ASUSTeK's HandheldBusiness Unit. “The ASUS-Lamborghini ZX1 with its distinctive style willcertainly turn heads, and the new ASUS P320 with its trendy and compact outlooklooks set to be extremely popular. These new phones and more in the new ASUSrange will definitely provide our European consumers with a wide variety ofinnovative handhelds choices for the future.”

ASUS-Lamborghini ZX1 – Experience Powerful Style and Substance

ASUS makes heads turn for the fashion and function-conscious with thisAutomobili Lamborghini co-branded handheld. Taking on all the classic designertraits of its namesake sports car, it showcases a masculine cut that providesthe ZX1 with an exquisite yet bold exterior that is encapsulated in a‘drop-dead’ gorgeous finish of carbon fiber and high grade stainless steel.Touch screen activated, this beauty has a unique graphic user-interface that canbe modified to suit the user – providing an experience only the AutomobiliLamborghini can offer.

ASUS P320 – Experience the ‘Mini’ with the ‘Most’

A compactPDA phone housed in a range of trendy shades and smooth curves, the ASUSP320 is definitely an eye-catcher. As the smallest Windows Mobile GPSPDA phone, this super compact PDA phone brings handheld design to a newlevel of ‘sleek’. Not just a pretty face, it also comes with the‘smarts’ – an intuitive interface design that makes it even moreattractive. The P320 is a great reason why users should never judge abook by its cover – even if it were this sexy!ASUS P560 – Experience the Touch of the Ultra Slim

The ultra slim ASUS P560 offers a newly-developed user interface thatpromises to bring a whole new operating experience on a PDA phone. Onthis interface, the user can select from various viewing modes andeverything the user needs is available with one simple touch. Find andaccess information on a highly intuitive menu using the Multi-Home &Anytime Launcher which provides amazing transition effects. Areorganized interface, the ASUS P560 comes replete with additionaleffects – the EeeMusic shows special animation on the album covers, theEeePhoto comes with ‘paper flipping’ sound as pages are turned, and iteven allows the user’s favorite MP3 to become the incoming callringtone.



ASUS M930 – Experience True Work Mobility

‘Upwardly mobile’ takes on a whole new meaning with the ASUS M930 – a smartphone that is sharp and presentable yet very resourceful, much like a corporateexecutive! Behind its sleek exterior, dual inputs of either the numeric keypador a full pull-out QWERTY keypad allows easy messaging on-the-go. Running onWindows Mobile 6.0, users will be able to accomplish work just like being in theoffice – providing the edge for users who are moving up on the corporate ladder.



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